From Teacher to Manager

Managing Language Teaching Organizations

Ron White, Andrew Hockley

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This is a handbook for managers of language teaching organizations such as Directors and Assistant Directors of Studies, Academic Directors, and School Owners, including those moving into a management role from teaching or administration. It provides an introduction to key concepts required by managers of language teaching organizations, covering topics from strategic and operational financial management, sales and marketing and customer service through to academic and human resource management.

This book is also suitable for candidates undertaking the Cambridge ESOL International Diploma in Language Teaching Management (IDLTM).Contents Introduction

Chapter 1 Managing in the LTO

Chapter 2 Organisational behaviour and management

Chapter 3 Human resource management

Chapter 4 Marketing and sales

Chapter 5 Customer Service

Chapter 6 Strategic financial management

Chapter 7 Operational financial management

Chapter 8 Academic management

Chapter 9 Managing change

Chapter 10 Project management

Appendix

Glossary

References

Index

A course aimed at ELT managers (eg. Directors and Assistant Director of Studies) and candidates undertaking the Cambridge ESOL International Diploma in Language Teaching Management (IDLTM).